Embed Images in a Newsletter

MailPoet doesn't allow embedding of images.  Why?

  1. When you attach an image to an email, the size of bytes in the email can increase a lot (up to a few megabytes in size), thus slowing down its delivery.
  2. Spam filters prefer images that are linked and not attached.
  3. Forcing the subscriber to load remote stored images help MailPoet track the open rates. Email statistics are calculated via an invisible image called a "beacon", which needs to be loaded by your subscribers to count as an "open" on your stats.

Instead, MailPoet links to images that are on your website. This is the industry-standard method of handling images. Images will be loaded remotely when a subscriber opens their email.

Including images from other storage sites

You can also link to images that are hosted outside your website if you prefer. For example, you can upload images to Dropbox or Google Drive, and then have your emails load those images instead. Please note, however, that loading images remotely can sometimes cause your emails to be flagged as potential spam.

If you wish to store your images remotely, first upload them to your remote service. 

Then, open the image and copy the remote URL to that image.

In the email designer, insert an image block, and insert the URL for the external image in the URL field. This should fetch the image and show it to you in the designer screen and in the preview window.

How to find a Dropbox image link

If you are using Dropbox to store your images, and you click on the uploaded image, you can access a link with the link icon. However, this is a link to download the image, not embed it.

You will need to edit the URL to convert it to an embed link instead of a download link. Here's how:

  • upload the image to Dropbox
  • click to view the image in your Dropbox account
  • click the link icon in the top right, which will pop up a box with the image URL in it; make sure it says "Anyone with this link can view"
  • copy that URL and paste it somewhere; it should end with &dl=0:  https://www.dropbox.com/scl/fi/code/filename.jpg?rlkey=linkkey&st=abcdefg&dl=0
  • replace the &dl=0 ending with &raw=1 instead, for example: https: www.dropbox.com/scl/fi/code=/filename.jpg?rlkey=linkkey&st=abcdefg&raw=1
  • create a new email/newsletter
  • embed an Image block
  • In the image block, enter the URL to the image as the full dropbox URL with the &raw=1 ending
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